Sr Specialist - Digital Content Strategy (Memphis, TN or Remote in USA)
St. Jude Children's Research Hospital
At ALSAC you do more than make a living; you make a difference.
We like people who are different…because we’re different, too. As one of the world’s most iconic and respected nonprofits, we know what it’s like to stand out. That’s why we’re looking at you. Your background, perspective, and desire to make an impact set you apart. As we work to help St. Jude cure childhood cancer, we're calling on the game-changers, innovators and visionaries to join our family. Not just for the kids of St. Jude, but also for you. Because at ALSAC, we develop and celebrate our employees. So, bring your whole, authentic self and become part of our shared mission: Finding cures. Saving children.®
Job Description
Shape the digital voice of ALSAC and St. Jude Children’s Research Hospital.
We’re seeking a Sr. Specialist – Digital Content Strategy to lead content initiatives that inspire action and deepen engagement. In this role, you’ll craft user-first, mobile-first strategies that connect millions of supporters to our mission—helping save children’s lives.
What You’ll Do
- Lead Content Strategy: Develop and execute strategies for stjude.org and microsites to drive engagement and conversions.
- Collaborate Across Teams: Partner with fundraising, UX, design, and technical teams to deliver content aligned with business goals and user needs.
- Create & Curate: Write and edit compelling web copy, page structures, and micro-content. Oversee CMS content production and enforce brand standards.
- Innovate & Optimize: Adapt print content for digital, leverage emerging technologies, and implement best practices for SEO, accessibility, and usability.
- Own the CMS Experience: Serve as the business owner for CMS authoring tools, define requirements for templates/components, and lead training for internal users.
- Drive Campaign Success: Develop content for online fundraising promotions, banner ads, dynamic news, and digital campaigns.
- Mentor & Lead: Guide junior content specialists, lead editorial meetings, and champion governance plans for consistency and quality.
What We’re Looking For
- Experience: 5+ years in web content strategy, UX writing, or digital marketing, with at least 3 years focused on web content development.
- Education: Bachelor’s degree in Journalism, English, Marketing, Advertising, or Information Technology.
- Skills:
- Expertise in CMS and digital publishing workflows.
- Strong writing, editing, and storytelling skills with impeccable grammar.
- Familiarity with HTML, Adobe Photoshop, and visual HTML tools (Dreamweaver a plus).
- Ability to thrive in a fast-paced, collaborative environment with tight deadlines.
- Mindset: Strategic thinker, detail-oriented, adaptable to new technologies, and passionate about creating meaningful digital experiences.
Why Join Us?
- Impact: Your work will help fund lifesaving research and treatment for children worldwide.
- Innovation: Be part of a team that embraces new technologies and creative approaches to digital engagement.
- Growth: Opportunities to lead projects, mentor others, and shape the future of ALSAC’s digital presence.
Benefits & Perks
The following Benefits & Perks apply to Full-Time Roles Only.
We’re dedicated to ensuring children and their families have every opportunity to enjoy life’s special moments. We’re also committed to giving our staff excellent benefits so they can do the same.
- Core Medical Coverage: (low cost low deductible Medical, Dental, and Vison Insurance plans)
- 401K Retirement Plan with 7% Employer Contribution
- Exceptional Paid Time Off
- Maternity / Paternity Leave
- Infertility Treatment Program
- Adoption Assistance
- Education Assistance
- Enterprise Learning and Development
- And more
ALSAC is an equal employment opportunity employer.
ALSAC does not discriminate against any individual with regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, transgender status, disability, veteran status, genetic information or other protected status.
No Search Firms:
ALSAC does not accept unsolicited assistance from search firms for employment opportunities. All resumes submitted by search firms to any ALSAC employee or ALSAC representative via email, the internet or in any form and/or method without being contacted and approved by our Employee Experience team and without a valid written search agreement in place will result in no fee being paid if a referred candidate is hired by ALSAC.