Sr Specialist - Social Media Comm Engagement
St. Jude Children's Research Hospital
At ALSAC you do more than make a living; you make a difference.
We like people who are different…because we’re different, too. As one of the world’s most iconic and respected nonprofits, we know what it’s like to stand out. That’s why we’re looking at you. Your background, perspective, and desire to make an impact set you apart. As we work to help St. Jude cure childhood cancer, we're calling on the game-changers, innovators and visionaries to join our family. Not just for the kids of St. Jude, but also for you. Because at ALSAC, we develop and celebrate our employees. So, bring your whole, authentic self and become part of our shared mission: Finding cures. Saving children.®
Job Description
Join the mission-driven team at ALSAC/St. Jude as a Sr Specialist - Social Media Comm Engagement, where you’ll play a key role in managing the daily operations, tactical execution, and moderation of our social media communities. This position partners closely with leaders across social marketing, strategy, content, and enterprise teams to ensure messaging aligns with brand standards and supports our broader communication goals.
You’ll be responsible for maintaining the integrity of the St. Jude brand across all social platforms, delivering engaging experiences for our followers, and collaborating with analysts to provide timely, accurate reporting and insights. This role requires a blend of creativity, strategic thinking, and data-driven decision-making.
Key Responsibilities
-
Content Creation & Execution
Develop and coordinate content for various social media platforms, ensuring all assets are properly routed and approved.
Execute social media posts and text message sends in alignment with the social/mobile messaging calendar.
Manage and organize content scheduling across multiple departments.
-
Community Management
Monitor and moderate St. Jude’s social media communities (Facebook, Instagram, Twitter/X, LinkedIn, YouTube, etc.).
Engage with followers, respond to comments and questions, and foster a positive online environment.
Identify and report potential risks or opportunities in user-generated content.
-
Brand Alignment & Strategy
Ensure tone, voice, frequency, and cadence of messaging aligns with brand standards.
Collaborate with internal stakeholders including Marketing Strategy, Digital Media, Legal, PR, and Hospital teams.
Serve as a backup for senior social media leadership in executing strategic initiatives.
-
Performance Analysis & Optimization
Partner with web analysts to collect and analyze social performance data.
Translate qualitative and quantitative insights into actionable recommendations.
Optimize content for SEO and trackability (tags, titles, URLs).
-
Training & Governance
Audit sub-community pages managed by other departments to ensure consistency.
Assist in developing training tools and conducting training sessions for internal teams.
-
Trend Monitoring
Stay current on emerging social media trends, tools, formats, and best practices.
Qualifications
Minimum 2 years of experience in social media marketing or community management.
Functional knowledge of major platforms: Facebook, Instagram, Twitter/X, LinkedIn, YouTube, etc.
Familiarity with tools such as Sprinklr, Hootsuite, Tweetdeck, Google Analytics, and other monitoring/tracking platforms.
Experience with enterprise-level paid and organic social strategy is a plus.
Strong project management and self-prioritization skills.
Proficiency in Microsoft Office; basic HTML and CMS knowledge is a plus.
Excellent written and verbal communication skills.
Ability to thrive in a fast-paced, collaborative environment with rapidly evolving technology.
Bachelor’s degree in journalism, Marketing, Advertising, IT, or a related field.
3–5 years of experience in marketing, communications, or digital media preferred.
Bilingual skills are a plus but not required.
This position will be based at our National Executive Office in Memphis, TN and be eligible for hybrid work.
#LI-TM1
Benefits & Perks
The following Benefits & Perks apply to Full-Time Roles Only.
We’re dedicated to ensuring children and their families have every opportunity to enjoy life’s special moments. We’re also committed to giving our staff excellent benefits so they can do the same.
- Core Medical Coverage: (low cost low deductible Medical, Dental, and Vison Insurance plans)
- 401K Retirement Plan with 7% Employer Contribution
- Exceptional Paid Time Off
- Maternity / Paternity Leave
- Infertility Treatment Program
- Adoption Assistance
- Education Assistance
- Enterprise Learning and Development
- And more
ALSAC is an equal employment opportunity employer.
ALSAC does not discriminate against any individual with regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, transgender status, disability, veteran status, genetic information or other protected status.
No Search Firms:
ALSAC does not accept unsolicited assistance from search firms for employment opportunities. All resumes submitted by search firms to any ALSAC employee or ALSAC representative via email, the internet or in any form and/or method without being contacted and approved by our Employee Experience team and without a valid written search agreement in place will result in no fee being paid if a referred candidate is hired by ALSAC.