Relationship Manager - Strategic Partnerships
Raymond James Financial
Job Description Summary
Under general direction and with a high level of autonomy, the Relationship Manager – Strategic Partnerships is responsible for the day to day management and execution of the firm’s strategic recruiting partner strategy. This role uses extensive industry knowledge, relationship building skills, and marketing execution capabilities to enhance Raymond James’ presence with external recruiting partners, increase lead flow, and identify new partnership opportunities.The individual in this role implements marketing strategies, manages and enhances the contact management system to maintain consistent communication with strategic partners, and acts as one of Raymond James’ primary external representatives to the recruiting partner community. Daily outbound communication is required to share the Raymond James value proposition, answer platform related questions, and solicit feedback.
The position requires demonstrated ability to champion change, influence across differing perspectives, navigate conflict effectively, and represent the firm in a consistent, professional, and highly productive manner. Travel averages 30% annually, with expectations to work in St. Petersburg month and seasonal spikes in travel throughout the year.
Job Description
Essential Duties and Responsibilities
Relationship & Partnership Management
Manages day‑to‑day execution of the firm’s strategic recruiting partner program.
- Conducts daily outbound calls to external recruiting partners to share the Raymond James value proposition, address questions, gather feedback, and reinforce partnership engagement.
- Strengthens and maintains the firm’s contact management system to enable consistent, high‑quality communication and ongoing touchpoints with all strategic partners including milestones
- Identifies new partnership opportunities and evaluates suitability
- Builds strong relationships with internal stakeholders—including PCG Recruiting, Marketing, Leadership
Marketing & Communication Execution
- Implements marketing strategies and campaigns to increase partner engagement and enhance the firm’s external industry perception.
- Collaborates with Marketing to ensure collateral, messaging, and outreach are updated, consistent, and effectively delivered across channels.
- Tracks partner engagement and campaign effectiveness, recommend enhancements as needed.
Industry, Platform & Product Expertise
- Maintains a working understanding of industry trends, competitor solutions, affiliation options, and advisor needs.
- Stays ahead of industry trends, disruptions and recruiting opportunities
Influence & Change Management
- Champions change by collaborating across teams, overcoming resistance through influence, and driving momentum toward improved processes and outcomes.
- Demonstrates creative conflict‑resolution skills, navigating differing perspectives with professionalism and diplomacy.
- Represents Raymond James at conferences and partner events in a confident, consistent, and polished manner.
- Supports Inbound Consulting team, able to influence without direct leadership of the team
Operational Excellence
- Uses CRM and reporting tools to track partner interactions, trends, lead flow, and opportunities.
- Gathers, analyzes, and shares partner insights to help refine strategy and operational effectiveness.
- Organizes, prioritizes, and manages multiple tasks in a fast‑paced environment with shifting demands.
Knowledge, Skills, and Abilities
Knowledge of
- Advanced concepts, practices and procedures of business development in a financial services environment.
- Investment concepts, practices and procedures used in the securities industry.
- Principles of finance and securities industry operations.
- Financial markets and products.
- Securities rules and regulations in order to conduct proper due diligence analysis
Skill in
- Managing complex relationships.
- Deliver engaging and inspiring messages.
- Developing business development and/or practice acquisitions strategies.
- Negotiating with an understanding of economic impact and working towards resolution
- Maintaining and expanding referral sources.
- Gathering and interpreting information and data.
- Initiating sales calls and responding to inquiries, turning them into increased referral flow, quantity and quality
- Establishing and maintaining databases.
- Preparing and delivering clear, effective, and professional presentations.
- Effective questioning and listening techniques.
- Operating standard office equipment and using required software application to produce correspondence, reports, electronic communication, spreadsheets, and databases.
Ability to
- Plan, assign, monitor, review, evaluate and supervise the partnership strategy.
- Identify needs and opportunities for firm’s strategic recruiting partners
- Participate in professional organizations and activities to expand network of business contacts.
- Maintain currency in investment advisor and/or financial planner services and products.
- Partner with other functional areas to accomplish objectives, specifically recruiting stakeholders across all affiliation options
- Incorporate needs, wants and goals from different prospects/target audiences into marketing and sales strategies.
- Gather information, identify linkages and trends and apply findings to operations and contact management system
- Research, interpret, analyze and apply information about recruiting trends.
- Organize, prioritize, manage, and track multiple detailed tasks and assignments, including those delegated, in an area with frequently changing priorities and deadlines in a fast-paced work environment.
- Use appropriate interpersonal styles and communicate effectively and professionally, both orally and in writing, with all organizational levels to accomplish objectives.
- Incite enthusiasm and influence, motivate and persuade others to share the firm’s value proposition
- Work independently as well as collaboratively within a team environment.
Educational/Previous Experience Requirements
- Bachelor’s Degree from four year college or university and a minimum of three (3) to five (5) years experience in Business Development or Sales or Sales Management, including experience recruiting financial advisors in a financial services environment or other applicable relationship management
- OR ~
- An equivalent combination of experience, education, and/or training approved by Human Resources.
Licenses/Certifications
- SIE and/or Series 7/66 preferred but not required
Travel Required: Yes, 30% of time with frequent trips to St. Petersburg FL; seasonal spikes in travel are to be expected
Education
Bachelor’s: Business Administration, Bachelor’s: MarketingWork Experience
General Experience - 3 to 6 yearsCertifications
Securities Industry Essentials Exam (SIE) - Financial Industry Regulatory Authority (FINRA)Travel
Up to 50%Workstyle
RemoteAt Raymond James our associates use five guiding behaviors (Develop, Collaborate, Decide, Deliver, Improve) to deliver on the firm's core values of client-first, integrity, independence and a conservative, long-term view.
We expect our associates at all levels to:
• Grow professionally and inspire others to do the same
• Work with and through others to achieve desired outcomes
• Make prompt, pragmatic choices and act with the client in mind
• Take ownership and hold themselves and others accountable for delivering results that matter
• Contribute to the continuous evolution of the firm
At Raymond James – as part of our people-first culture, we honor, value, and respect the uniqueness, experiences, and backgrounds of all of our Associates. When associates bring their best authentic selves, our organization, clients, and communities thrive. The Company is an equal opportunity employer and makes all employment decisions on the basis of merit and business needs.
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